Famous advertising slogans and how they were devised

The legendary British writer Rudyard Kipling once remarked: “I am, by calling, a dealer in words; and words are, of course, the most powerful drug used by mankind.”This statement is worth taking seriously when you consider how many advertising slogans...

How NOT to use blog posts to build links

Though the link building experts at Jumping Spider Media can teach you wise methods for link building, amassing promotionally effective links can rely on knowing what NOT to do as well as knowing what to do. This is because a mistake in link building can leave your...

Why good SEO isn’t a game of hide-and-seek

Remember when you used to play hide-and-seek as a child? We are sure that you have fond memories of it; however, when embarking on an SEO campaign, you certainly shouldn’t try to resurrect those times of joyfully concealing yourself. Maybe we should be more...