by dindo | Jul 25, 2018 | Uncategorized
If your business wants to grow reliably, it should keep not only attracting new customers but also enticing them into making repeat purchases from your company. Setting up a loyalty program can help you to do that, but it carries particular implications if you...
by dindo | Jul 16, 2018 | Uncategorized
The theorised “paradox of choice” – the situation where a large degree of choice can make people indecisive – can seem surprisingly applicable to the world of marketing. You have many marketing means at your disposal, but which of them should...
by dindo | Jul 2, 2018 | Uncategorized
Native advertising blurs the line between standard advertising and more spontaneous content. You’ve probably had experiences of reading through an article or watching a video only to realise relatively late that it is advertising. Native advertising can use...
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