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Is your brand’s social media presence now more important than its website?

by Craig Lenaghan | Aug 27, 2020 | Uncategorized

The online spaces that we inhabit have clearly changed considerably in recent years. Even the very notion of “surfing the web” might seem a bit antiquated, given that many of us no longer move directly from one website to the next, clicking link after link to discover...

How do your brand’s images contribute to its search engine rankings?

by Craig Lenaghan | Aug 20, 2020 | Uncategorized

You can probably already understand well enough that your site’s visuals need to be good, in order to captivate and engage people who visit and read your online content. What you might not have grasped yet, is the damage your use of stock photos could be doing to your...

3 ways to generate up-to-the-minute topic ideas for your blog posts

by Craig Lenaghan | Aug 9, 2020 | Uncategorized

If you write your brand’s content yourself, you may understandably dread the moment when the well of your imagination starts to run dry. You may feel as if you’ve written all of the ‘How to…’ and ‘5 tips for…’ articles that you possibly can for your industry. And you...

Recent Posts

  • What are “long-tail” keywords, and why does your website need them?
  • How to soup up customer support you deliver on social media
  • How regularly updating a blog can generate more interest in your business
  • The price is write: how to improve the text on your ecommerce site
  • Why “https” matters for your website’s SEO, not just its security

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