With 2017 just around the corner, there’s never been a better time to get your business prepared for the year ahead. To offer assistance, we’ve put together three things you can do to get a head start with your digital marketing before January arrives.
Start your blogging strategy
We’ve already talked about the importance of blogging for your business, but if you’ve yet to adopt a content marketing strategy, now is your chance. Write blog posts this month to schedule throughout January. One blog a week is enough to build up some momentum, but the more posts you have in your backlog, the less pressure you’ll face in the New Year.
Prepare your January advertising campaign
January is a great time to promote your products or services – people are ready to kick-start a healthier, renewed self, and they’re often more influenced by marketing. Plan your campaigns now – Google AdWords and Facebook Ads are two of the most cost-effective pay-per-click advertising platforms, but that doesn’t mean you can’t look elsewhere.
Find key business events and add them to your calendar
If you want to make 2017 the year of success, attending business events makes sense. Whether you attend every industry-related conference you can, or just select some of the most appropriate options for your business, you can quickly build relationships and boost sales. Take some time out of your schedule to research and book yourself onto business conferences, seminars and online meet ups like webinars and conference calls. The more prepared you are, the better you’ll feel when you’re networking in the New Year.
At Jumping Spider Media, we offer a range of digital marketing services to help you get ahead in January. Get in touch today to find out what we can do for your business.