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Jumping Spider Media is a dynamic web marketing and SEO provider which provides a wide range of services to help clients harness the commercial power of the internet. We work closely with our clients to ensure we help them meet their individual online goals.
Is your brand’s social media presence now more important than its website?
The online spaces that we inhabit have clearly changed considerably in recent years. Even the very notion of “surfing the web” might seem a bit antiquated, given that many of us no longer move directly from one website to the next, clicking link after link to discover...
How do your brand’s images contribute to its search engine rankings?
You can probably already understand well enough that your site’s visuals need to be good, in order to captivate and engage people who visit and read your online content. What you might not have grasped yet, is the damage your use of stock photos could be doing to your...
3 ways to generate up-to-the-minute topic ideas for your blog posts
If you write your brand’s content yourself, you may understandably dread the moment when the well of your imagination starts to run dry. You may feel as if you’ve written all of the ‘How to…’ and ‘5 tips for…’ articles that you possibly can for your industry. And you...
When it comes to ranking well on Google, you are what you E-A-T
The appetising acronym ‘E-A-T’ is one that you might have come across more and more often in recent times, although it’s actually nothing new. Indeed, Google added it to its search quality guidelines way back in 2014. In short, E-A-T stands for expertise,...
Can even the dullest content be made exciting?
It’s the dilemma that so many of us who have ever tried to write content for our own websites have faced: that feeling of sitting there in front of the computer screen, unsure of what we can write about that will actually enthral our target audience. Or maybe you know...
The first steps of managing your brand’s online reputation
One might be tempted to dismiss reputation as something that is merely external and relatively uncontrollable. After all, what can you do about the occasional disgruntled person sounding off about you or your business on social media, or someone with an axe to grind...
Home word: how to market your new product when you can’t leave the house
The COVID-19 pandemic will undoubtedly leave many things dramatically altered, at least for the foreseeable future, in its wake - and the live events scene is one obvious example. Would it be ill-advised to attempt scheduling an in-person product launch event for the...
Health esteem: was your health site hit by Google’s May 2020 Core Update?
Google dropped a bit of a bombshell on webmasters in May, releasing a "broad core algorithm update" called the May 2020 Core Update. If your site is a health-based one, it might have been particularly impacted - in which case, here's how to help adjust it to the...
Facebook unveils Facebook Shops: what it means for small businesses
For years, ecommerce businesses have been accustomed to publicising their products on Facebook before channelling users towards a separate site for completing the purchase. However, the boundary between Facebook and traditional online stores is now blurring in an...
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