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Jumping Spider Media is a dynamic web marketing and SEO provider which provides a wide range of services to help clients harness the commercial power of the internet. We work closely with our clients to ensure we help them meet their individual online goals.

How to modernise your small company’s marketing strategy for 2020

As the world prepares to usher in a whole new decade, the 2020s, it's a good time to look again at your marketing approach and decide whether it needs updating for the new age. This applies even if you run a small business – you don't need to spend big to win big....

What essential SEO ingredients should every blog post have?

There's no shortage of advice about SEO (Search Engine Optimisation) online, but you might still struggle to find tips that aren't bogged down in confusing jargon. If you are penning a blog post but unsure what SEO fundamentals it needs, here's a basic guide that gets...

In with the… old: how to effectively reuse tried-and-tested content

One of the key rules of successful SEO is regularly posting fresh and interesting content, as this strategy certainly draws Google's notice. Unfortunately, though, in your efforts to adhere to this rule with your website, you might struggle to keep coming up with...

How chatbots can help you to master Facebook Messenger marketing

Far from what the Terminator films might have led you to fear, bots are hardly threatening the future of humanity. In fact, they can prove wonderfully useful for your marketing efforts, as the chatbot functionality built into Facebook Messenger demonstrates. Facebook...

Right from the start-up: how your new business can compete in SEO

If your exploits in SEO are relatively nascent and your business isn't much older, you could easily feel despondent when you start reading about what works and what doesn't work in SEO. How are you supposed to compete with large firms that have already built up links...

Received a negative review on Google or Yelp? Here’s how to respond

Yes, it can rather ruin your day when you check your company's listing on Google or Yelp, only to find that... well, someone's given your business a negative review. Worse, as 86% of customers have recently admitted to reading online views of local businesses, your...

How to reduce the expense of your Google Ads campaigns

Spending money on advertising naturally incurs a certain amount of risk, as there's no guarantee that your expenditure will translate into conversions. However, you can at least minimise that risk when you implement a PPC (Pay Per Click) advertising model like that of...

Social media engagement: why you need to make time for it

There's both an art and a science to fostering engagement on social media. The science could be choosing the social media platforms which, statistically, your target customers most often use. The art, meanwhile, can be posting the content that encourages them to...

A few simple ways to give your website’s SEO an appreciable boost

These days, the internet is a treasure trove of advice about SEO - or Search Engine Optimisation, as it is otherwise called. However, if it wasn't that long ago that you only ever saw "SEO" as the letters on a rack of Scrabble tiles, you could appreciate some simple,...

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