by Liz | Mar 25, 2020 | Uncategorized
Facebook is undoubtedly a fun place to be – and a fun place to market, too. It helps that Facebook runs its own PPC (Pay Per Click) ads programme, allowing you to nudge your offerings in front of the Facebook users who are especially likely to buy them. Still, there...
by Gareth Bushell | Feb 18, 2020 | Uncategorized
No, not “FFFIIIGGGHHHTTT!” In truth, it’s a difficult dispute to settle, and would be even with a silly clash at Harry Hill’s behest. Besides, we’re not sure how much the floppy-collared comedian knows about Pay Per Click (PPC)...
by dindo | Dec 9, 2019 | Uncategorized
Confused? Don’t worry – you soon won’t be. Naturally, as a company, you want to sell, but being too open about this intention can be off-putting. When was the last time, say, you stopped to watch an online video ad in its entirety, rather than simply...
by Gareth Bushell | Nov 25, 2019 | Uncategorized
When you think of Google Ads, you probably think initially of the text-based ads that sit on Google’s SERPs (search engine results pages) and look similar to the other, more organic search listings there. However, don’t overlook the other branch of the...
by dindo | Nov 8, 2019 | Uncategorized
While many modern marketers might still deem Pay Per Click (PPC) campaigns indispensable in their online promotion arsenal, there’s also a certain amount of scepticism surrounding PPC. It’s easy to reckon that, in 2019, PPC is on the way out and...
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