by Craig Lenaghan | Aug 25, 2021 | Uncategorized
Whether your brand’s customer experience ultimately delivers the results you want comes down to two factors: whether you communicate clearly and effectively, and whether you provide the reader with useful information and answers. So, how can you strengthen...
by Craig Lenaghan | Jul 26, 2021 | Uncategorized
Social media, eh? The thing that arguably makes it most useful for your target audience – the fact that it typically takes the form of a continually updated stream of content for your followers to consume – is also likely to be what makes it especially exhausting for...
by Craig Lenaghan | Jun 14, 2021 | Uncategorized
How often in the past have you been browsing the web in search of a particular brand, product or service, only to land on a ‘coming soon’ page that tells you… more-or-less nothing about what’s actually ‘coming soon’? If you’ve had this experience in the past, you...
by Craig Lenaghan | Jun 7, 2021 | Uncategorized
It seems to be said on more-or-less every digital marketing blog these days that maintaining a blog is a good idea for any business. But could that really be the case for your brand, too? The answer is… pretty much, yes! With a regularly updated blog, your brand...
by Craig Lenaghan | Apr 23, 2021 | Uncategorized
There’s no doubt about it; video is one of the online marketing methods of the moment. More to the point, it’s here to stay. Indeed, we’d wager that during the COVID-19 crisis in which you may have spent more time at home than usual, you might well have been watching...
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