by Craig Lenaghan | Sep 16, 2021 | Uncategorized
If you are an active reader of digital marketing blogs like this one, you might understandably feel from time to time that more-or-less every aspect of promoting your business online seems to be advertised as “essential”. But your brand’s online reputation really is...
by Craig Lenaghan | Sep 7, 2021 | Uncategorized
Link building is an aspect of SEO marketing that feels like it has been around in some form since the onset of search engine optimisation itself, and its importance – even today – cannot be denied. However, it can also be a discipline seemingly shrouded in mystery,...
by Craig Lenaghan | Aug 16, 2021 | Uncategorized
If there’s one thing that it’s especially important for you to know about search engine optimisation, it’s that implementing it for your brand is an ongoing process. You can’t simply ‘do’ SEO once, and then move on; that’s not how it works. However, here at Jumping...
by Craig Lenaghan | Jul 7, 2021 | Uncategorized
When you’re seeking to get your brand ranking higher in the search engine rankings for popular and relevant queries, it’s crucial to ensure it isn’t just your website’s homepage that features prominently. Indeed, a given searcher’s purchase intent is likely...
by Craig Lenaghan | Jan 14, 2021 | Uncategorized
By now, you are probably thoroughly accustomed to seeing, in the address bar of many websites you visit, an “https” address and that trusty padlock symbol alongside it. Still, what does it all mean? And could your own site benefit, especially in a marketing sense,...
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