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How to readjust your digital marketing as the coronavirus bites

by Gareth Bushell | Mar 19, 2020 | Uncategorized

As the coronavirus crisis forces businesses to do their bit to curb the virus’s spread, such as by mandating their staff to work from home, there’s the lingering question of what should happen in the marketing department. Here are just a few examples of...

Why the social success of your short videos doesn’t have to be short-lived

by Liz | Jan 23, 2020 | Uncategorized

Suffice to say that, on social media, short videos tend to attract more views than their long-form counterparts. Sure, there might be occasions where lengthy videos are desirable or even practically necessary – but, otherwise, you should limit the runtime of...

In with the… old: how to effectively reuse tried-and-tested content

by dindo | Oct 7, 2019 | Uncategorized

One of the key rules of successful SEO is regularly posting fresh and interesting content, as this strategy certainly draws Google’s notice. Unfortunately, though, in your efforts to adhere to this rule with your website, you might struggle to keep coming up...

Live and kick-starting your video efforts with live streaming

by Liz | Mar 18, 2019 | Uncategorized

Video has been long-established as a vital ingredient in the promotional pie. Indeed, on Facebook alone, 100 million hours of video is daily watched by 500 million people, as the social media site itself has reported. However, a relatively recent and exciting...

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